Nespresso Professional USA Privacy Policy

Effective: January 30, 2026

Table of Contents
Scope
Information We Collect
How We Collect Information
Use of Information
Targeted Advertising and Analytics
Disclosure of Information
Third Party Sites and Content
We Combine Information
Your Choices
Children
Security Measures and Location of Information
Contact Us and Updates to This Privacy Policy

Scope

Thank you for visiting the Nespresso Professional website, a U.S. business-to-business website. This Privacy Policy describes how Nespresso USA and its affiliates and subsidiaries (referred to as “Nespresso”, “we,” or “our” as applicable) collect, use, and disclose information about you when you use or access the Nespresso Professional websites, applications, and services (collectively the “Services”) or otherwise interact with us in your capacity as a business customer. In some cases, we may provide different or additional policies or notices about our information practices. For instance, if you reside in California our”Notice at Collection”applies in addition to this Privacy Policy.

We encourage you to review this Privacy Policy regularly to stay informed about our information practices and the choices available to you. If you have questions about this Privacy Policy or our information practices, please contact us.

Information We Collect

We collect various types of data about you, as described below.

Contact and account information. We may collect your name, address, phone number, and email address. We may also collect information you provide to create an account or profile, such as your username and password.

Preferences and demographics. In order to better understand our business customers and offer products and services of interest to your company, we may collect information from or about you and your company that indicates your company’s preferences or demographics. Examples may include geographic location (e.g., ZIP Code), favorite products, coffee preferences, or transactional information about the products or services that you purchase from Nespresso Professional.

Telemetry Data. We collect certain data captured by Nespresso coffee machines that are connected to Wifi. Examples include the machine Serial Number, machine alerts or errors, and the types of coffees prepared using the machine, with the respective date and time.

Payment information. If you make a purchase, we work with a third-party payment processor to collect and process your billing address and payment method information.

Customer service and feedback. We may collect information from you when you request customer support or information from us, provide feedback or reviews about your experience with us or our products, or otherwise communicate with or contact us.

Social media account information. If you link a third-party social media account with us, we may collect information you have publicly shared on your account.

Consumer-Generated Content. We may collect content that you create and then share with us on third-party social networks or one of our Sites or Apps. Examples include photos, videos, personal stories, or other similar media or content. Where permitted, we collect and publish consumer-generated content in connection with a variety of activities, including contests and other promotions, Site community features, consumer engagement, and third-party social networking.

Location information. With your consent, we may collect precise geolocation data from your device or browser to help you find nearby Nespresso Boutiques or places to recycle capsules, including when you use our mobile app. You may withdraw consent to the collection of precise geolocation information at any time (see Your Choices below for details). We may also collect or infer information about your location based on your zip code or IP address.

Site usage and device information. We may collect information about your use of our Services, including technical information about your device, browser or mobile carrier; usage information such as when you access the Services, for how long, and the websites you accessed before or after your use of the Services; and device identifiers and IP address. We may also capture information concerning your interaction with the Services.

How We Collect Information

There are several ways we may obtain information about you. Nespresso collects information from you (a) that you provide directly to us, (b) that we collect automatically when you use our Services, and (c) that we receive from other sources.

We collect information from you directly. We collect information when you use our Services or otherwise interact with us. This may include placing an order online or at Nespresso Boutiques, providing a review, signing up for communications, and registering for an account with us. We may collect information when you join a loyalty program or enter a promotion or contest, or if you participate in any of our surveys.

We collect information automatically. We automatically collect information about your interactions with our Services and our marketing communications using cookies, pixels, session replay, and similar technologies. We use these technologies to improve our Services and your experience, see which areas and features of our Services are popular, and count visits. They also help us understand information like access times, pages viewed, links clicked, and the page you visited before navigating to our Services. For more information about our use of cookies and other tracking technologies, see the “Targeted Advertising and Analytics” and “Your Choices” sections below.

We obtain information about you from other sources. We may obtain information about you and your company from our business partners or affiliates. We may also acquire information from other sources such as when you place an online order through a third-party and to help us maintain the accuracy of the information we collect, personalize your experience with the Services, target our communications so that we can inform you of products and services or other offers that may be of interest to you and your company, measure ad quality and responses, and for internal business analysis or other business purposes.

Use of Information

We may use the information that we collect from and about you for a variety of business purposes, as follows:

• We use information to communicate with you. We may use information to answer your questions and comments, including providing you with information about this Privacy Policy or our Terms and Conditions. We may also use information to provide you with customer service.
• We use information so you can purchase our products. We may use information to process and fulfill orders. We may use information to process your registration with our Services so you can use our features.
• We use information to improve our products and Services. We may use information to make our Services better.
• We use information to personalize the Services. We may use information to personalize your experience with us, including saving preferences or settings. This may include customizing the content you see or making it easier for you to log into your account. In order to personalize the Services, we may analyze your preferences, information, and habits.
• We use information for marketing purposes. We provide you with information about new products and special offers or promotions which may include advertisements for our products and services that are tailored to you. We may use information to run a sweepstakes or contest. We deliver content to you through various channels, such as email and social media platforms. If you wish to opt out of marketing emails, please see the “Your Choices” sections below.
• We use information to protect our company and others. We use information to identify fraud, and secure our Services and systems in an effort to protect you and our other customers.
• We use information for other lawful purposes or as we may disclose to you.

Targeted Advertising and Analytics

We engage others to provide analytics, serve advertisements, and perform related services across the web and in mobile apps. These entities may use cookies, web beacons, SDKs, device identifiers, and other technologies to collect information about your use of our Services and other websites and mobile apps, including your IP address, web browser, mobile network information, pages viewed, time spent on pages or in mobile apps, links clicked, order information, items added to your cart, and conversion information. This information is used to deliver advertising targeted to your interests on other companies’ sites or mobile apps, understand the effectiveness of this advertising, analyze and track data, determine the popularity of certain content and better understand your activity.

Some of our advertising partners also enable us to translate your email address or phone number into a unique identifier that such partners can then use to show ads promoting Nespresso that are more relevant to you across the web and in mobile apps.

You can opt out of having your personal information used or disclosed for these purposes via cookies and similar technologies by clicking the “Your Privacy Choices ” link found in the footer of our website and following the instructions in the pop-up window. Your opt-out choice will be linked to your browser only; therefore, you will need to renew your opt-out choice if you visit our website from a new device or browser, or if you clear your browser’s cookies. You can also learn more about interest-based ads, or opt out of having your web browsing information used for behavioral advertising purposes by companies that participate in the Digital Advertising Alliance, by visiting www.aboutads.info/choices.

The activities described in this section may constitute “sharing” or “selling” under California law. If you reside in California, please see our Notice at Collection for information about opting out of having your personal information used or disclosed for these purposes.

Disclosure of Information

We disclose information as described in the Targeted Advertising and Analytics section and in the following ways:

We disclose information within our family of companies. We may disclose information with the Nestlé S.A. family of companies, which includes all direct and indirect subsidiaries of parent company Nestlé S.A. and any future related companies.

We disclose information to our vendors and service providers. We make personal information available to our vendors, service providers, contractors and consultants who perform services for us. This also includes companies that help us with fraud detection, Service operations, analytics, and market research.

We disclose information to other users and the public. If you provide a product review or otherwise post content on the Services, other users of the Services will be able to see this information.

We disclose information with credit-related entities. To the extent permitted by applicable law, credit reporting agencies and debt collectors are external companies we use to help us to verify your creditworthiness. To do this, we may disclose contact, account, demographic, payment, location and Service usage information to them. This may occur to collect outstanding invoices or with orders placed on credit.

We disclose information in connection with corporate transactions. We may disclose personal information in connection with, or during negotiations of, certain corporate transactions, including a merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company.

We disclose information if we think we have to in order to comply with the law or to protect ourselves. For example, we may disclose all categories of information to respond to a court order or subpoena. We will disclose information if a government agency or regulatory body requests it and we believe that disclosure is in accordance with, or required by, any applicable law, regulation, or legal process. This includes disclosures to U.S. and non-U.S. law enforcement or regulatory authorities. We may also disclose personal information if we believe that your actions are inconsistent with our user agreements or policies, if we believe that you have violated the law, or if we believe it is necessary to protect the rights, property, and safety of Nestlé, our users, the public, or others.

We disclose aggregate or anonymous information. We may disclose aggregate, anonymous, or de-identified information that cannot reasonably be used to identify you. We maintain and use this information only in a de-identified fashion and will not attempt to re-identify such information, except as permitted by law.

We disclose information as permitted by law and for other reasons we may describe to you, including when we have your consent or you intentionally direct us to make personal information available to third parties.

Third Party Sites and Content

The Services may have links to third-party websites, which may have privacy policies that differ from our own. We are not responsible for the practices of these sites, nor does our Privacy Policy apply to other sites. We have no control over the information that is collected, stored, or used by third party sites, so please read each site s privacy policy carefully.

Your Choices

Account Information. You can access, correct, or delete certain information stored within your online account by logging into your account at any time.

Cookies and Similar Tracking Technologies. We use cookies and similar tracking technologies as described in this Privacy Policy. If you prefer, you can usually adjust your browser settings to remove or reject browser cookies. You can also adjust certain settings for cookies and similar technologies by clicking the “Your Privacy Choices ” link found in the footer of our website and following the instructions in the pop-up window, please note that removing or rejecting cookies could affect the availability and functionality of our Sites, such as remembering your preferred language.

Communication preferences. You may opt out of receiving promotional communications from us by following the instructions presented at the time you sign up for them, as well as by following the instructions in those communications. If you opt out, we may still send you non-promotional communications, such as those about your account, relationship with us, or our ongoing business relations.

Children

The Services where this Privacy Policy appears are meant for adults. We do not knowingly collect personal information from individuals under the age of 18. If you are a parent or legal guardian and think your child has given us information, you can write to us or email us at the addresses provided at the end of this Privacy Policy. Please mark your inquiries “Parental Information Request.” Parents, you can learn more about how to protect children’s privacy here.

Security Measures and Location of Information

We use standard security measures. While we make every effort to help ensure the integrity and security of our network and systems, the Internet is not 100% secure. We cannot promise that your use of our sites and apps will be completely safe. We encourage you to use caution, and not to share or reuse passwords.

Transfer of Information to the U.S. and Other Countries. Nespresso USA is based in the United States. You understand that by interacting with us your information will be sent to the US. The laws of the US may not provide the same protections as the laws in your country.

Contact Us and Updates to This Privacy Policy

If you have any questions, comments or concerns about this Notice or our privacy practices, you can reach us at:

USDataProtection@Nespresso.com

From time to time, we may change this Privacy Policy. We will notify you of any material changes as required by law. We will also post an updated copy of this Privacy Policy on our Services when we make changes. We encourage you to review this Privacy Policy regularly to stay informed about our information practices and the choices available to you.