This Women’s Month, Nespresso South Africa proudly unveils MATRIARCHS - a powerful artistic collaboration with renowned mixed-media artist Pam Friedman, whose creativity, resilience, and passion for transformation reflect the very heart of womanhood.
On display at the Candice Berman Gallery in Rosebank, MATRIARCHS is more than an exhibition. It’s a stirring tribute to feminine strength, emotional resilience, and the beauty of reinvention. Each artwork, crafted from upcycled Nespresso capsules, challenges us to see beyond waste, to reimagine what’s been discarded as the beginning of something purposeful, beautiful, and healing.
Reinvention as a Feminine Superpower
“Reinvention is not just a necessity, it is a feminine superpower,” says Pam Friedman, whose year-long creative journey with Nespresso culminates in this extraordinary showcase. Through her art, Pam captures the quiet revolutions women lead daily: shifting between roles, rediscovering their identities, and nurturing the world in ways that are both tender and transformative.
Her work reminds us that women are architects of renewal; constantly weaving strength, care, and creativity into the fabric of society.
Sustainability Beyond the Environment
For Nespresso, sustainability has always been about more than recycling it. It’s about reshaping culture, empowering people, and building a more regenerative world. Just as Pam transforms discarded capsules into art, Nespresso transforms waste into opportunity, redefining luxury as something intentional, responsible, and deeply human.
This partnership reflects Nespresso’s 2030 Gender Strategy, which embraces a gender-transformative approach: tackling the root causes of inequality and unlocking opportunities for women to lead. Because when women rise, communities thrive, and a more inclusive future becomes possible.
A Moment to Remember
The exhibition launched on 31 July with an intimate, invitation-only event where guests experienced a heartfelt short film exploring Pam’s creative process and Nespresso’s sustainability journey. It was a celebration of artistry, resilience, and the shared commitment to empowering women and protecting our planet.
Writing a New Narrative
At its core, MATRIARCHS is a reminder that beauty is not found in perfection, but in resilience. Through Pam’s artistry and Nespresso’s vision, we are reminded that waste can become wonder, sustainability can become culture, and women can, and do shape a future filled with care, courage, and creativity.
This colourful summer collection of flavoured coffees was inspired by exotic coastal destinations like the French Riviera, the Greek Isles and the Balkan Peninsula to smell, taste, look and feel like you’ve been swept away on a dream holiday.
This Women’s Month, join us in celebrating the power of reinvention.
Visit the MATRIARCHS exhibition at Candice Berman Gallery and be inspired by the stories, the art, and the women who continue to redefine what’s possible.
