Reviving high quality coffee production in South Sudan
At the inaugural NSAB meeting in Lausanne in June 2013, Mr. Duvoisin, CEO Nestlé Nespresso was joined by George Clooney and TechnoServe President and CEO, Bruce McNamer, to announce a program to re-establish coffee supply from South Sudan.
The South Sudan project will revive high quality coffee production in the country to contribute to economic development and create supply. It is expected that thousands of farmers will benefit from the initiative. As part of the program, Nespresso plans to be the first company to offer coffee from the country following its independence.
“I am excited for the opportunity to bring together my role as an ambassador for Nespresso and an advocate for a better future for the people of South Sudan,” said George Clooney. “This program will help farmers and their families secure their future by building new sources of sustainable business in this region. It will provide much-needed income and security for thousands of farmers and their families living in coffee communities and has the potential to play an important role in helping to diversify the economic base in the country.”
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